People have a low tolerance for being lied to, misled, or mistreated. Once a friend…
Liz LorgeSeptember 11, 2020
Ecommerce sellers are trying to win as many loyal customers as possible. Lovers of your…
Liz LorgeAugust 25, 2020
As ecommerce continues moving toward the lionshare of sales revenue, it can be easy to…
Zach GreeneAugust 20, 2020
Anyone in the ecommerce game understands just how many moving parts are involved in shipping…
Liz LorgeAugust 18, 2020
“Are we there yet?” you asked. “No,” your parents replied. “Are we there yet?” “No!”…
Liz LorgeAugust 13, 2020
TL;DR For a long time, picking between convenience, exposure, and experience determined which ecommerce platform…
Caleb WolthuisAugust 11, 2020
Here’s a little story about Sting and package tracking. Picture it: August 11, 1994. It…
Liz LorgeAugust 6, 2020
Brand empathy is about more than crafting ultra-specific customer segments, or understanding customer needs; it’s…
Liz LorgeAugust 4, 2020
As an online merchant, you work hard hammering out marketing strategies that set up your…
Liz LorgeJuly 31, 2020
